2012 is coming to a close, and 2013 is rapidly approaching. New Year is a time for new beginnings; many people make a resolution on the first of January to help guide them through the rest of the year. Businesses too should make a New Year's resolution; how else to make sure that your business is healthy and happy for the rest of the year?
Hopefully your 2012 financial year was a profitable one. If it wasn't then you need to make a change for 2013. If you were profitable, a small change might make you even more profitable in the coming year. The change you need to make is to your new media marketing strategy. New media includes any sort of marketing done online, through email, or through social media sites like Facebook. If your company is not utilizing new media for promotion, than your company is missing out on the billions of dollars that is flowing through this platform.
If your company has not yet delved into the world of new media or social media marketing, then you should look into starting a campaign while there is still time. Americans spend upwards of 10 hours a day online and on social media websites. That is 10 hours worth of advertising time that you and your business could be taking advantage of. To successfully market in this digital region, you will need to enlist the services of an internet marketing firm. A reputable marketing firm will take advantage of the millions of hours of "free" airtime available, and turn that time into profits for your company.
By putting together a comprehensive strategy in December, you and your marketing firm can get a jump start on 2013 and maximize profits in January, and throughout the year.
